![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/92f9273e-6bb5-41e7-81c1-3eff8027432d_rw_1920.png?h=10bcbf5dfb724fed36d450251818dcf6)
The Project
Event Station is a thematic event logistics business unit that hosts a large supply of modern vintage decor elements. From bicycles to photobooths, and from backdrop installations to bar props, Event Station provides a wide range of premium modern vintage logistics for event planners and event agencies in Romania.
I worked together with the great guys at Have Fun Advertising to create a unique identity for Event Station, built around the modern vintage aesthetics, as well as a digital home for the brand that would allow them to tell their story.
I was tasked to create the full branding and a fully responsive website. From a new logo mark to typography, iconography, graphic elements, and other supporting brand assets, I helped to craft the brand from the company values leading to a modern identity with a vintage approach.
Client
Event Station
Agency
Have Fun Advertising
Services
Art Direction / Branding / Iconography / Logo / UX/UI / Webdesign
Website
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/6106acba-38ef-4811-a89c-70e5f1b13084_rw_1920.png?h=9e6f1da4c2243e4e0caf7447286812c9)
Landing page
The client came with the list of services, and I proposed the idea of organising them into stations, as inspired by the name of the brand. This would simplify the site navigation for online visitors, with a focus on productivity.
The homepage and each of the services start with a full screen header providing an overview of the content. For easy future updates, we've prepared customisable sections for info, FAQ, and prices.
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/cf5b14d3-a1b3-42a5-955e-0e49638e5b39_rw_1920.png?h=97d168295c93e3a5c60b5a9c1feb0c18)
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/f46e7203-b52b-4425-ba6f-c66c12d6796a_rw_1920.png?h=a32a0d7ce207b19fe34687ec2557d788)
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/54f62443-d094-48d6-9072-487c235b4729_rw_1920.png?h=68753312792f579f477f1f7d90333988)
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/db0142ee-03d3-4d11-9872-385fe2b8da0c_rw_1920.png?h=dbe7a2ea9212310daa490792abc26b62)
Logo
The client came up with the name, Event Station. For the logo I've combined two symbols: a location pin representing the idea of mobility, as the logistics are delivered and set up anywhere in the country, and the letter E for events. The result is a clean, elegant, and modern logo.
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/17b7d208-e269-4a2c-8942-3e8d47e5ccb5_rw_1920.png?h=5b05ebb8f419969deccde535e6d65439)
Typography
The primary typeface, Meno Banner Black, is the voice of the brand. A bold, simple yet elegant typeface, inspired from French baroque forms cut late in the 16th century by Robert Granjon, is a perfect choice for impactful headlines.
The secondary typeface, Proxima Nova Bold and Light, combines modern proportions with a geometric appearance, for a natural reading rhythm and feel. The typeface was paired with the primary one, creating an outstanding balance of elegant and modern, showing professionalism and clarity.
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/914ef0d2-b71b-4ce0-be7f-e0e4100ff1f9_rw_1920.png?h=94820e286198f00a690e76194559b0cc)
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/b4b5767c-12cc-43f7-9f4a-7b29b2ac186c_rw_1920.png?h=82fcd82c207468e6533188c42cf3b574)
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/c91eb7a4-b582-4d31-9d4b-6781f8b0a924_rw_1920.png?h=73441333194d68812eecc322b64a2532)
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/3a9206ec-9538-43db-9ac0-6d2b5a985fd5_rw_1920.png?h=56146f4a6251e0d6619d52b826194a42)
Typography
![](https://cdn.myportfolio.com/ad26d98bc338568d69d9a2022d3d927c/f05bd5fe-2952-47f0-b422-46a888237fbc_rw_1920.png?h=16b875376d6485f1b17b373bab3dd10f)